KLM: Claim Your Place In Space
RAPP together with DDB & Tribal Amsterdam launch KLM SPACE, a campaign that offers people the chance to win a real spaceflight aboard the SXC Lynx
KLM Royal Dutch Airlines is offering a ticket to space for the winner of a social media campaign: ‘Claim Your Place In Space‘, leads up to an event on 22 April – when a balloon holding the space ticket goes loose and ‘live’ from area 51 in Nevada desert, USA. From a digital grid on the website, choose where you think the balloon will pop. The person choosing closest to the actual pop will win a ticket that is “out of this world” — a ride in space.
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