Buick launches a vivid new microsite – “Moment of Truth.” Real-people tell the story of the new 2011 Buick Regal in a real-life, uncensored way while an innovative online aggregator pulls in content from a variety of sources and gives consumers the ability to easily share it on their social networks.
UPDATE: apologies, United Nude founder Rem D Koolhaas, also an architect, is in fact the nephew of Rem Koolhaas of OMA (thnx Dory ; )
Dutch architect Rem D Koolhaas broke into the world of fashion in 2003 as a result of a failing relationship … from the site “This story begins with a broken heart. Rem’s attempt to get the girl back was made by downsizing architecture to its smallest and most vulnerable scale, that of a woman’s foot. While most romantic notions are often foolish, what was hatched through the inspiration of romance was the ‘Möbius’ shoe. The girl was gone, but he knew the shoe had to become real.”
JOB POST ~ Nexus Productions is an independent animation studio based in London and they have been doing plenty of incredible work with some more-than-impressive spots lately (see above and below). From Nexus: “We are urgently looking for freelance motion graphic designers with some knowledge of 3D to work on a number of projects for our Interactive Arts Divison. We are especially keen to hear from designers with experience in 3D Studio Max. All positions are on a freelance basis and work is based in-house in our studio in Shoreditch.
TO APPLY please send a link to your online reel and copy of your cv as a pdf to: jobs@nexusproductions.com
Some of Nexus’ recent works:
Paint it Black for Panasonic: Nexus directors Smith & Foulkes worked their own brand of black magic for Australian agency the Campaign Palace, creating a brilliant CG animation for the launch of the new Panasonic Neoplasma television. Running through some of the dark associations that can be made with black, under a classic B-movie voiceover, the film ends with an explosive celebration of the fact that black allows other colours to stand out.
Smith & Foulkes added, “We’ve spent a lot of time recently inventing labyrinthine technicoloured universes of animated tomfoolery and a lot of dancing robots. Which is fine by us. But occasionally it’s nice to get our hands on something a little more minimalist. A simple lump of ‘black’, whatever that is, that can instantly transform from one thing to the next. The biggest trap to fall into with this format is to turn it into a bit of a list. So the challenge for us was to keep the ’see what you say’ narrative interesting, surprising and fun throughout. We wanted the design of the characters to have the extra sophistication that would suit the ‘high-end’ product, so we worked with the designer Mark Gmehling whose incredible character designs we have long admired.”
Volkswagon Autostadt: Autostadt Gmbh in Wolfsburg, Germany, showcases the Volkswagen brand as well as being a cultural platform for its customers, car fans and the local community. Director, Jim Le Fevre and Nexus Productions were commissioned to create a film for the park that would show the variety of experiences available. The film will welcome visitors on a 16 foot screen at the park.
Director Jim Le Fevre added, “The challenge in creating the Autostadt 10th Anniversary film lay in many levels, first and foremost was trying to figure out precisely what the film was meant to do as it fell out of the remit of a traditional ‘advert’. After many trips to the park we realised that it had to be seen through the eyes of a family that perfectly represented a range of differing attitudes and expectations but were all united in discovering it for the first time.There are so many aspects to the park which, through the development of the script we narrowed down to eight core situations/areas which visitors could experience although there were many we couldn’t show due to the limitations of length of the film. Plotting the family’s ‘day’ allowed us to structure these eight scenes and the trick was then to tell a story through each of them but with an over-arching narrative that showed each family member’s journey.”
The esoteric music video for Strange Enough, directed by Lorna T and Studio Giblets, produced by Terence Teh, and featuring the most excellent original artwork of the brilliant Brazilian Stephan Doitschinoff AKA Calma.
Dragon ball? Can’t touch it! Red River Bay is one of the trailers made by the students of the Gobelins for the 2010 Annecy Festival. A higher quality download is available at No Fat Clips!!! and the whole batch of short/trailers in on Youtube.
Proof of Concept Trailer for the new Azureas Rising feature film trilogy, from Black Sun Entertainment :: The story of an unlikely and troubled teen forced from his home city on an epic journey. Eventually to return reborn as the freedom fighter known as Azureus … an epic tale of self discovery, obligation and love against all odds.
Joe Bichard and Jack Cunningham are two very talented animator/illustrators based in London. MARS is their latest collaboration. Check out their reels as well:
“Five nights of filming on a New York City street, a VFX studio willing to take a leap into the unknown, a young start-up director with a time lapse camera rig he built himself, all for an unforgettable spot.” … SUSPECT worked with animation-expert-turned director Doug Purver to create this spec spot Running Green for the New Balance 509 sneaker expressing the sneaker company’s dedication to the environment and social responsibility.
This is interesting –> Frame by frame animation in flash by ori toor, a student at the Shenkar School of Engineering and Design – Illustration department –> A stream of consciousness animation for the song “Lion in a Coma” by Animal collective. Via TSA.